SONY BRAVIA XR A95L 65" QD-OLED 4K HDR GOOGLE TV

BRAVIA XR 65” Class A95L QD-OLED 4K HDR Google TV (2023)

Our best color ever. Definitive contrast.

Picture

Incomparable colors. Phenomenally vibrant.

See fresh, bright colors and pure blacks. Our Cognitive Processor XR™ maximizes the expressive power of QD-OLED, filling scenes with unprecedented realism.

Extending color volume for our widest ever palette

Millions of individual, self-illuminating pixels. Billions of real-world colors. XR Triluminos Max™ delivers wide shades and hues, even in bright scenes.

Pure blacks. Absolute brightness. Supreme contrast.
Our brightest ever OLED. With a temperature sensor, high luminance panel and heat diffusion sheet for dissipating heat, this TV detects screen temperature and precisely controls light to deliver 200% as much brightness as its predecessor.

[1] Heat diffusion sheet [2] High luminance panel [3] Temperature distribution mapping

Less noise. Less blur. More clarity in every picture.

XR Clear Image reduces noise utilizing zone division and dynamic frame analysis, and minimizes blur.^13,14

Beautiful colors. Any angle.
Watching TV from the sides is truly satisfying. Our QD-OLED panel on the A95L keeps luminance constant for consistent colors across all viewing angles.

Less glare. Less reflection. That's immersion.
Our QD-OLED panel reduces the effects of glare and reflection from daylight and room light so you can see images clearly in even dark scenes.

Sound

Sound from the screen, truly immersive

The screen vibrates, turning every part of it into a speaker for powerful acoustics that perfectly match the picture.

Sound from the center of the screen, perfectly matching action
With Acoustic Surface Audio +™, sound comes directly from the right place in the scene. Far more immersive than conventional TVs where sound comes from beneath the screen.

BRAVIA and Sony Audio, the dream team

Take entertainment further by pairing your BRAVIA XR™ TV with Sony audio equipment. You’ll discover an unmatched audio-visual experience with outstanding XR picture and sound quality.

Control your Sony Audio effortlessly
With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu. Easily control features such as sound field and volume using the TV remote, no need to switch to your audio remote.¹²

Smart Features

What you want to watch all in one place

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.¹

Over 10,000 apps and games, straight to your TV

Bring the cinematic experience home, enjoy movies included with BRAVIA

Explore today's top movies, instantly. With BRAVIA CORE™, you can redeem up to 10 movies and stream for up to 24 months. Our exclusive movie content service with Pure Stream™ and IMAX® Enhanced delivers stunning visuals and expressive sound.^2,3,10

Studio quality entertainment, just as the creator intended
Featuring an array of Creator Calibrated Modes, IMAX Enhanced and Dolby Vision®, this TV preserves the director’s intent. And as it’s Calman Ready, creators can even professionally calibrate it for use in production edits.^9,10,25

Connect. Cast. Control.

Connect with your Alexa
Connect your Alexa enabled devices for seamless hands-free control of BRAVIA™. With Alexa, you can power up your TV, change channels, control volume and more.²²

Chromecast built-in™
Stream from your device. Easily cast movies, shows, photos, and more from your phone right to your TV.²³

Compatible with Apple AirPlay
Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.¹⁶

Ask Siri to control your TV with just your voice
With Apple Home, you can easily and securely control a Sony TV with the Home app and Siri on your Apple device, using HomeKit technology. Set up your TV in a few simple steps and control with a tap or by asking Siri.1⁶

For Everyone

Kids Profile
With Kids Profile, you call the shots. This special feature helps you guide children to age-appropriate content, in a space that’s all their own. Set kid-friendly filters for apps, movies and shows. Limit how long they can watch and easily set bedtimes.¹⁵

See everything in a more comfortable light for peace of mind. Calm picture setting is a picture quality mode that lowers brightness and uses softer colors and contrast.

Simple Premium Remote

Sleek and simple. Backlit remote.
Designed compact in aluminium, our premium remote is easy to use with simplified buttons and a backlight so you can see everything, even in the dark.

Gaming

Jaw-dropping graphics. Immersive soundscapes. Game on.

Be right at the heart of the action with BRAVIA XR™. Awe-inspiring scenes, atmospheric sound and exclusive new features bring your go-to games to life like never before.

One place for all your game settings
Never has it been easier to fine-tune your game status, settings and assist functions. All the essentials are at your fingertips for ease and comfort.4,26

Multi View, a game-changer
Imagine being able to play a game on one side of your screen while watching a YouTube walkthrough video on the other. Multi View lets you do just that, no extra display required.5

Dolby Vision® for gaming. Supported.
This is how your game world should be. Incredibly vibrant colors, lifelike contrast in light and dark, intense brightness. With Dolby Vision®, gaming reaches a whole new level of depth and realism.²¹

Perfect for PlayStation®5

Official gaming TVs of Final Fantasy XVI²⁸

Explore the Realms of Valisthea with BRAVIA XR TVs.

Auto HDR Tone Mapping
Auto HDR Tone Mapping instantly optimizes HDR settings during your PS5™ initial setup. Even in dark shadow and bright highlights, you’ll see fine details and true colors.^8,27

Various features in HDMI 2.1
With 4K/120fps, a Variable Refresh Rate and Auto Low Latency Mode, our TVs give you smooth and clear movement for responsive gameplay.⁶

• 4K / 120fps⁶
• Variable Refresh Rate (VRR)⁶
• Auto Low Latency Mode (ALLM)

Design

One Slate. Truly minimalist. Totally immersive.

Our minimalist One Slate design fuses screen and bezel into a single slate, minimizing noise and maximizing your viewing experience. The rear of the aluminum stand vanishes from view when seen from an angle.¹⁷

BRAVIA CAM¹⁸

Video chat on a bigger screen
Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA CAM™.29

Hear voices clearly, no matter where you are
Detecting your viewing distance, BRAVIA CAM™ adjusts voice zoom automatically for clear dialogue. Volume increases when you move away from the TV and decreases when you get closer.

A handy way to control your TV
As easy as a flick of the fingers. Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.

Keep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.

Camera covered, privacy protected
One swipe protects your privacy. Simply use the switch on top of BRAVIA CAM™ to close the camera cover. Attaching and detaching BRAVIA CAM™ is so easy.

Eco Features

Entertainment for the environment

BRAVIA™ combines high picture and sound quality with initiatives that help reduce environmental impact, such as the use of low energy, less non-renewable resources and better transport efficiency.

All your eco in one place
The Eco Dashboard keeps all eco-related settings in one place, making it easy to change them individually or in one go.

Optimizing brightness and power consumption
Ambient light sensing optimizes screen brightness to room conditions for efficient power usage. Every part of a picture is optimized based on the brightness of each image.

Auto Power Saving
With BRAVIA CAM™, Auto Power Saving Mode optimizes your power consumption by darkening the screen automatically when you are not in front of the TV.¹⁸

• 1) User must accept Google Terms of Service (http://www.google.com/policies/terms/) , Play Terms of Service (https://play.google.com/intl/en-US_us/about/play-terms/index.html) and Privacy Policy (http://www.google.com/policies/privacy/) to use TV. User must connect to a Google account to use certain advertised features, including voice to activate linked apps, and install certain apps and operating software during setup. Use of TV without connecting to a Google account allows only basic TV features and certain apps. Wireless connectivity requires 802.11 home network (802.11n recommended) . Network services, content, operating system, and software of this product may be subject to separate or third-party terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Apps must be compatible with TV. App availability varies by region and device.
• 2) Purchase an eligible TV and register for BRAVIA CORE™ by February 23, 2026 to be eligible for promotion offers. Available movies subject to change. Terms and conditions apply, for full details see https://www.sony.net/bravia-core. Network services, content, and operating system and software of product may be subject to separate or third-party terms and conditions and changed, interrupted, or discontinued at any time and may require fees, registration, and credit card information.
• 3) User must setup broadband network environment. By default, Pure Stream setting is turned OFF and must be turned ON in BRAVIA CORE settings. BRAVIA CORE offers streaming between 30Mbps-80Mbps once user turns ON Pure Stream. To access Pure Stream at 30Mbps, user must have a minimum internet speed of 43Mbps over Wi-Fi. To access highest quality Pure Stream available at 80Mbps user must have minimum internet speed of 115Mbps over Wi-Fi. Subject to user’s network operator’s video streaming restrictions, BRAVIA CORE automatically selects the best bitrate as following with adaptive streaming functionality based on the internet speed available.
• 4) Screen Size feature will be available via future firmware update.
• 5) Multi View feature will be available via future firmware update.
• 6) Game title supporting VRR and/or 4K/120fps required. VRR results may vary depending on the game you're playing. If enabling VRR results in any unexpected visual effects, you can turn it off at any time.
• 7) Input lag time measured via 4K/120fps game via HDMI input, may differ by real-time usage environment or specific conditions. Game title supporting 4K/120fps required.
• 8) To activate Auto HDR Tone Mapping, must enable feature when pairing TV and PS5 for the first time; or will need to disconnect TV and PS5, perform factory reset on PS5 and enable the feature during initial setup. Auto Genre Picture Mode works when Auto Picture Mode on the TV is set to ON. Both features are supported only when PS5 and TV are directly connected. Applicable models: All BRAVIA XR models, X85K, X80K.
• 9) Dolby Vision and Atmos content compatible with streaming services or compatible content device connected via HDMI input (sold separately) .
• 10) IMAX Enhanced content enables full IMAX Enhanced experience with compatible streaming services such as BRAVIA CORE, or compatible content device connected via HDMI input (sold separately) .
• 11) Netflix streaming membership required. 4K Ultra HD availability subject to your Netflix subscription plan, internet service, device capabilities, and content availability. www.netflix.com/termsofuse.
• 12) Acoustic Centre Sync works with compatible Sony soundbars and AV receivers. For full compatibility list visit https://www.sony.net/hav_faq.
• 13) 4K: 3,840 x 2,160 pixels. Upscaled, simulated and enhanced 4K images will vary based on source content.
• 14) XR Clear Image feature will be available Spring 2023
• 15) This feature is for users of streaming apps. TV broadcasts cannot be accessed when using Kids Profile. Some TV functions may not be available while using Kids Profile, such as changing settings or inputs.
• 16) This Sony TV is compatible with AirPlay 2 and HomeKit. iOS 12.2 or later or macOS 10.14.4 or later is required. Apple ID account required. Subscriptions may be required to access certain content.
• 17) Actual look may differ depending on TV size and type of cables used.
• 18) Other than video chat, some BRAVIA CAM features may require future firmware update.
• 19) Clean exterior surfaces gently with a dry, clean cloth.
• 20) Compared to FY18 models. The ratio may vary by model and size.
• 21) Dolby Vision Gaming feature will be available via future firmware update.
• 22) Amazon Alexa enabled devices (sold separately) compatible with Sony TVs powered by Google TV. Amazon account required. Subscriptions may be required to access certain content.
• 23) Chromecast built-in compatibility dependent on app.
• 24) SU-WL855 wall-mount bracket is available for select Sony OLED and LED models. See compatible TV models here: https://www.sony.com/electronics/support/articles/00197971. TV and wall mount system sold separately. Hardware included with wall-mount bracket.
• 25) Requires separately sold Calman calibration software to be installed on your PC, a pattern generator, a meter (colorimeter, spectrophotometer etc.) , and Calman for BRAVIA app to be downloaded from Google Play and installed on your TV. Internet needed to utilize app services on TV. Network services, content, and software of this product may be subject to separate terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information.
• 26) ©2022 Sony Interactive Entertainment LLC. God of War is a registered trademark of Sony Interactive Entertainment LLC and related companies in the U.S. and other countries. PS5™ system sold separately. Design and specifications are subject to change without notice. “PlayStation” and "PS5" are registered trademarks or trademarks of Sony Interactive Entertainment Inc.
• 27) ©2022 Sony Interactive Entertainment Inc. Developed by Polyphony Digital Inc. “Polyphony Digital logo”, “Gran Turismo” and “GT” are registered trademarks of Sony Interactive Entertainment Inc. Manufacturers, cars, names, brands and associated imagery featured in this game in some cases include trademarks and/or copyrighted materials of their respective owners. Any depiction or recreation of real-world locations, entities, businesses or organizations is not intended to be or imply any sponsorship or endorsement of this game by such party or parties. All rights reserved. Screen images simulated.
• 28) Final Fantasy XVI: Available for pre-order Now. © 2023 SQUARE ENIX CO., LTD. All Rights Reserved. PS5™ system sold separately. Exclusively on PlayStation®5 until 12/31/2023. Screen images simulated.
• 29) All third-party apps, network services, content, the operating system and software may be subject to individual terms and conditions and changed, interrupted or discontinued at any time and may require fees, registration and credit card information. Requires product to be connected to the wireless network.